This Business of Concert Promotion and Touring

By Ray D. Waddell, Rich Barnet & Jake Berry

This Business of Concert Promotion and Touring - Ray D. Waddell, Rich Barnet & Jake Berry
  • Release Date: 2007-10-02
  • Genre: Music
Score: 4.5
4.5
From 8 Ratings

Description

The only book that looks at the business of concert promotion. Concerts are part art, part party—and a big part business. This Business of Concert Promotion and Touring is the first to focus on that all-important business aspect, from creating a show, to selling a show, to organizing the show, to staging the show. Working with venues, personnel, booking, promoting, marketing, publicity, public relations, financial management, and much more are covered in this indispensable one-volume resource. And the ideas and techniques explained here can be used for every type of concert promotion, including college shows, artist showcases, club gigs, as well as major events handled by local promoters, nationwide promoters, and worldwide promoters. Concert promoters and tour managers at every level need to know This Business of Concert Promotion and Touring

Reviews

  • Look no further

    5
    By jamkim30
    This has to be the best book for starters anyone interested in touring can use this book to create a solid foundation to build knowledge on