Maple Leaf Simply Fresh (A)

By Terry H. Deutscher, Michael R. Pearce & Diane Silva

Maple Leaf Simply Fresh (A) - Terry H. Deutscher, Michael R. Pearce & Diane Silva
  • Release Date: 2011-06-21
  • Genre: Business & Personal Finance

Description

A new line of chilled ready meals has been developed after significant technological breakthroughs in food processing by Maple Leaf Consumer Foods. In the (A) case in this four part series, the vice-president (VP) of innovation and brand development is convening a group meeting to finalize ambitious launch plans.