Developing Good Media Relations.
By Canadian Parliamentary Review
- Release Date: 1997-06-22
- Genre: Law
Description
Good relations with the media can be the key to success or failure in politics. This article is based on presentations to a Library of Parliament Seminar held on January 30, 1997. Barry McLoughlin is a media consultant whose firm, Barry McLoughlin Associates, specializes in media training and strategic advice, Maureen Boyd, a former CBC reporter, now works as a communications consultant at Rideau Hall and for other clients. Richard Cleroux writes for several newspapers including the London Times. Barry McLoughlin: Let me begin with a few general words about news. The media often say they do not make news they just report it. That is not entirely correct. True, the news media do not tell us what to think but they do tell us what to think about. They define to a great extent the political agenda.
