The POWER Process

Distilling the essence of what makes a writer successful, The POWER Process applies the NLP model to writing in all forms. This invaluable aid and reference guide will revolutionise and energise your approaches to writing. " The authors have pioneered new ground ... excellent, readable and practical" L. Michael Hall PhD; Distilling the essence of what makes a writer successful, The POWER Process applies the NLP model to writing in all forms. If you need to write effective copy, or if you wish to embark on a creative project, this invaluable aid and reference guide will revolutionise and energise your approaches to writing.