Lions Go Digital: The Internet's Transformative Potential In Africa

By McKinsey Global Institute, James Manyika, Armando Cabral, Lohini Moodley, Safroadu Yeboah-Amankwah, Suraj Moraje, Michael Chui, Jerry Anthonyrajah & Acha Leke

Lions Go Digital: The Internet's Transformative Potential In Africa - McKinsey Global Institute, James Manyika, Armando Cabral, Lohini Moodley, Safroadu Yeboah-Amankwah, Suraj Moraje, Michael Chui, Jerry Anthonyrajah & Acha Leke
  • Release Date: 2013-11-20
  • Genre: Economics

Description

This report examines the progress and potential of the Internet in 14 economies that together make up 90 percent of Africa's iGDP -- a concept developed by McKinsey to measure the Internet's contribution to the economy as a share of total GDP.