Yahoo Income

Yahoo! has changed the way people purchase products and services all around the world. There are businesses earning
$1 million a year by using Yahoo! to sell products. Yahoo! helps you run a business with little or no advertising costs. This book shows you how to take advantage of this business phenomenon and arms you with the knowledge and insider secrets to do it. Filled with examples and anecdotes from real Yahoo! entrepreneurs, it is as engaging as it is informational.

The book begins with a complete overview of how Yahoo! works. Then, it guides you through the entire process of creating, managing, and promoting your business, with information on:
• photography
• writing copy
• shipping
• text & formatting
• collecting payments
• registering
• merchandise sources
• multiple sales
• PayPal™
• programming tricks
• marketing
• accounting
• sales tax
• advertising plans
• listing items
• keywords
• international sales
• e-mail lists