Research and Development at ICI: Anthraquinone
By Peter C. Bell
- Release Date: 1999-09-30
- Genre: Business & Personal Finance
Description
ICI's research division had discovered a new use for anthraquinone and had to decide whether to accelerate research on a process to synthesize anthraquinone and develop the commercial application, or to terminate the modest R&D effort. (A Microsoft Excel model is available for use with this case, product 7A98E029.)
