Note on Retail Convenience
By Michael R. Pearce
- Release Date: 2005-12-14
- Genre: Business & Personal Finance
Description
Convenience is a key competitive benefit retailers can offer: ways to save customers time and effort. Retailers employ various strategies, including location, layout, merchandise arrangement, transaction processing, hours and delivery, to differentiate themselves from competitors. This note explains each of these strategies, and explore the growing importance of shopping convenience.
